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Cofinitive shortlisted among elite agencies at national CIPR Excellence 2020 Awards

Cofinitive has been shortlisted alongside leading international PR agencies in the CIPR Excellence 2020 Awards.

The Cofinitive team. Picture: Keith Heppell (33362596)
The Cofinitive team. Picture: Keith Heppell (33362596)

The Burwell-based company is in the running for Small PR Consultancy of the Year at the prestigious industry awards, hosted by the Chartered Institute of Public Relations.

It is the only PR and marketing consultancy in East Anglian to make the shortlists for the event, which this year will be announced via Twitter on June 2 due to the coronavirus crisis.

Cofinitive founder and director Faye Holland said: “I am hugely proud and absolutely overwhelmed to see Cofinitive and the work we are doing recognised on an international stage alongside huge global stalwarts and by our industry’s own chartered body. This is both a massive achievement and honour for us.

“All too often there is a misconception that, if an agency is located within our capital city, it must mean they can do a better or more efficient job. But this isn’t always the case as this nomination so clearly shows.

“We succeed at cofinitive because we know what we’re doing and care about what we do. And we are eternally proud to be at the epicentre of the world-leading, thriving business community here in Cambridge.”

By including Cofinitive in the category shortlist of eight, the judges recognised the consistently high level of service it provides for clients across all industries and sectors, locally, nationally and internationally.

The judging panel of 60 PR gurus also considered Cofinitive’s pay-it-forward ethos and contributions to the Cambridge ecosystem, including its annual #21toWatch campaign, which celebrates and promote the outstanding individuals, companies and innovations from the region.

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