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Hammond helps push Sook's CB2 platform into top gear




Charlie May, business programmes analyst, at Sook in Norfolk Street. Picture: Richard Marsham
Charlie May, business programmes analyst, at Sook in Norfolk Street. Picture: Richard Marsham

A new proptech platform launched in Cambridge could help solve the retail crisis in the UK – and has received a massive boost following an endorsement from the former chancellor Philip Hammond.

“It’s obvious we’re going to have to change quite radically the way the high street works and being able to multi-task physical space seems to me to make perfect sense,” said Mr Hammond after hearing the pitch from Sook, the organisation which has developed the 'Airbnb for shops' retail platform. “The high street is going to shrink. There are going to be – there must be – fewer units, and the idea that you could subdivide a unit in the sense of using different periods of time for different purposes sounds for me a winning idea.”

“It’s a bit like buying a seat on an aircraft,” Sook’s founder, John Hoyle, told the MP in response to a question about the pricing model.



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