Planet Friendly Living launches initial range of eco-friendly products from Burwell base
Clare Freeman and Catherine Wrench have made a great start to their new business, Planet Friendly Living, and are looking forward to a busy festive period to boost the launch of their new range of eco-friendly products.
The duo were already a success story in their own right after forming The Out of School Alliance in 2009. The Alliance provides information and support to individuals and organisations setting up, and running, out of school clubs.
“Our children are now at university and sixth form, so we started to shift to beyond school age to consider what the future holds,” says Clare, who had been an internet consultant before starting up the Alliance.
“We sold the business to a lady called Rebecca Jackson,” adds Catherine, a childcare professional.
Clare continues: “Then we wanted to do something different and realised we’re both interested in lowering our carbon footprint and adopting measures to achieve that.”
Catherine: “It’s about living more simply, really.”
“We’re not evangelists,” Clare says.
Planet Friendly Living started in June, after the sale of the previous business and following a period of research and building up stock. Its online operation launched last week and the new organisation is being operated from Catherine’s Burwell home (Clare lives in Swaffham Prior). The company has around 50 items on sale from around a dozen suppliers.
“All the items on the catalogue are eco-friendly,” says Clare, “and they’re all plastic-free except for one – an eco-egg which is an alternative to laundry detergent, and should last 10 years.”
Catherine adds: “There’s no single-use products except sticking plasters which are made from bamboo –usually sticking plasters are not made from materials which compost easily.”
Clare continues: “We’ve pared down the cost of our products to avoid transport and packaging. So for a litre of laundry liquid we provide a little sachet and the consumer adds a litre of water. The range is mostly household goods.
“We’re starting with homewares, then it’s wrapping paper and decorative tape which is made of paper, where sellotape is made of plastic. We also have shampoo bars, makeup remover pads, produce bags for use for fruit and veg in supermarkets, coconut scourers, and reusable spray bottles.”
Delivery anywhere in the UK is via Royal Mail and takes three to five days.
“We’re promoting ourselves through social media – Instagram, Facebook and on Twitter, though that’s low-key,” Clare says. “We’ve had a lot of orders since the launch. The biggest problem we’ve had so far has been people locally wanting us to refund their delivery costs, so now we’re delivering locally for free.”
Catherine notes: “It’s been good to get out on a bike. For 2022 we want to be not just a shop but a hub for people looking to improve their lives in terms of sustainability.
“There’s already some articles on the website about lifestyle choices, and there will be more, including on alternative heating insulation, vehicles, and organising a greener wedding, all of which we’ll be adding to over time so we can be a central point of information.
“We’re currently welcoming guest writers.”
Product prices range from £2 to a maximum of £22. Delivery costs £3.75 (free for orders over £40).
- Readers of the Cambridge Independent are entitled to a one-off special discount of a 10 per cent off their next purchase with Planet Friendly Living.
Use the code CAMBIND here when you place your order. The discount is valid until until December 31, 2021.