Histon and Impington could end up winners despite TV setback
Villages lose out in TV semi-final but residents set to revamp high street themselves
Histon and Impington may have been narrow losers in Channel Four TV's 'Village of the Year' competion but they could turn out be winners after all.
The villages lost out on a place in the final last Saturday (February 3) to Northern Ireland's Broughshane in a closely fought contest.
Five villages made the Central Zone semi-final of the TV event, hosted by actress Penelope Keith, with Histon and Impington up against the likes of Edale, Armoy, Broughshane and Pembridge.
Histon and Impington's chances looked good with much being made of the community orchard but in the judging, the villages were the first to be dropped from the running to reach the final.
Had they won the coveted title, the villages had planned to spruce-up the high street with the £10,000 prize money but although they lost out, there is now a gathering impetus to revamp it themselves.
Competition nominator Angela Young said:"We got through to the semi-final but we didn't get through to the final.
"However, it was a nice piece to have on the TV.
"The central area was quite an unusual one with areas like Northern Ireland included.
"It was disappointing we were not able to get over the entire community aspect in the time we had.
"Everyone seems to be extremely pleased with the coverage and proud to have got that far. What is interesting is that in the semi-final they came and interviewed people about what they would spend the money on.
"Our people set out a project to do with the high street and the retention of businesses. Part of that was to include tubs of flowers etc but it was more than that, it was to find ways of encouraging businesses to stay.
"We have got a lot of nice businesses and independent shops. What has come out it is that people are now looking at making that happen anyway.
"The parish council had a committee working on it anyway, called 'High Street and Beyond' and they have been working on little things we can improve in the high street to keep our village up there. So the ground work has been done but people are now coming forward to say they would be prepared to help on the back of seeing the TV programme. That is a really nice outcome."