In pictures: Residents and their recycling tips now featured on the side of bin lorries in Greater Cambridge

A new campaign featuring photos of residents and staff on the side of bin lorries showcases best practice for recycling and preventing waste.

The ‘Let’s Waste Less’ campaign, launched by Greater Cambridge Shared Waste Service (GCSWS), aims to shine a light on good recycling habits including rinsing out tins or not putting non-recyclable items like polystyrene into recycling bins.

Katherine’s message reads: “No wish-cycling! Only the right things go in my recycling bin.”

And Hayley’s says: “It helps to flatten cardboard boxes and squash plastic bottles – you can fit in more recycling.”

Nearly a dozen volunteers from Cambridge and South Cambs took part, attending photo-shoots and sharing the actions they take to reduce waste or aid recycling.

Cllr Rosy Moore, executive councillor for climate action and environment at Cambridge City Council, said: “Recycling and waste prevention actions are usually hidden – we don’t see our neighbours rinsing their bean tins or making a meal plan.

“It’s great to bring these important habits out into the light and show how lots of people are doing them.”