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Cambridge City to become first non-League club to partner with Picturepath

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Cambridge City will be using the Picturepath app
Cambridge City will be using the Picturepath app

Cambridge City have become the first non-League club to partner with Picturepath.

The app helps people with autism and anxiety plan and visualise their daily activities, and the Lilywhites have now become a venue partner.

It allows football clubs to support fans with additional needs when visiting stadiums, with the software enabling fans who would typically struggle in heightened sensory environments, such as sports stadia, to reduce sensory stress by seeing, planning and preparing for each stage of their matchday visit.

City chairman Kevin Satchell said: “We are proud to be the first non-league club to team up with Picturepath, enabling us to work with them to provide a fantastic matchday experience for supporters with autism and anxiety.

"This collaboration is part of an exciting new era for the football club as we move to our new home in Sawston and demonstrates our commitment to making the club a safe and inclusive atmosphere for all supporters whilst supporting tech start-ups.

"We would like to thank Vince Castiglione and The Maypole in Cambridge for kindly sponsoring the app.”

Fans can use picturepath to create visual timelines to plan their matchday experience to help better manage expectations and reduce anxiety.

The app uses images from each specific stadium including parking and transport links, stadium entrances, views from seats, toilets, catering and navigating back home.

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