Ian Mather thanks Cambridge United supporters for help in tough financial times
Ian Mather has thanked Cambridge United supporters for their gestures in trying to help the club through uncertain times.
All bar a handful of non-playing staff have been placed on furlough, including coaches and head coach Mark Bonner, as the Football League feels the financial impact of the coronavirus pandemic.
With five home matches of the Sky Bet League Two remaining when all games were postponed, the U’s felt the pinch on the pockets.
They made the decision to place season tickets for the 2020/21 campaign on early sale for two weeks in the hope of getting a short-term boost to the coffers while the 2019/20 season remains in limbo.
And, they sold more than 600.
“It just shows what great fans we’ve got,” said U’s chief executive Mather.
“I know other clubs have been selling tickets and some have had more success than others, but for us, selling that number, at this stage in this season, it’s great.
“We’ve seen lots of examples of fans just being really supportive and helpful.
“The fan reaction we’ve had as well to all the community work we’ve done has been very warm.
“The club has been putting in our resources to help in the community – we’ve talked about being a community club and it is one of our five pillars, and in a situation like this you can see what it means. We’ve really got into the community and made a difference.”
In such uncertain times, it is understandable that for many it has not been possible to early pay for a season ticket, but they have been eager to help in other ways.
“People have been buying stock, it’s all online, and that makes a difference. It’s a really nice touch,” said Mather, pictured above.
“For someone that can’t commit to buying a season ticket, but by buying a shirt or a keyring, it all helps.
“Income helps but it is also a sign that there is a strong fanbase out there that really wants the club to succeed and get through this.”
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