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Cambridge restaurant Amelie goes national with launch of its flam-kuche flatpack



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The UK’s first delivery service of flam-kuche - the dish that looks like pizza but tastes different - has commenced.

Amelie flam-kuche flatbread
Amelie flam-kuche flatbread

Regis and Alex Crepy of the Cambridge-based Amelie are launching a UK-wide delivery service of their flam-kuche flatpack, the flatbread spread with toppings that is quickly put together and cooked to enjoy at home.

The flam-kuche's crispy dough is yeast-free and much lighter. It is also spread with crème fraiche and cooks in a matter of minutes.

Toppings for the Amelie flam-kuche flatbread
Toppings for the Amelie flam-kuche flatbread

The Crepys - father and son - opened Amelie in the Grafton Centre in 2018 to bring the flam-kuche, a traditional Alsace dish that dates back to the 14th century, to the UK.

During lockdown, they created the DIY flam-kuche flatpack which they deliver locally. The pair are now ready to introduce their unique dish to the rest of the country.

Toppings for the Amelie flam-kuche flatbread
Toppings for the Amelie flam-kuche flatbread

Each flatpack contains the right amount of ingredients, chopped and ready to spread on four medium-sized dough bases and simple step-by-step instructions. Specific diets and allergies are catered for too.

The ingredients include onions, smoked bacon and gruyere cheese, 48-hour cooked pulled pork, goats cheese and beetroot with slow-cooked caramelised onions, roasted pine nuts and honey.

The Amelie flam-kuche flatbread
The Amelie flam-kuche flatbread

Alex Crepy said: “We just cannot wait to expand throughout the UK. Everyone who tries our flam-kuche is just blown away by the unexpected fresh taste – they assume it will be like pizza.

"Though popular overseas, it’s relatively unknown here so we rechristened it 'flam-kuche' for ease of pronunciation and are looking forward to sharing this simple yet so delicious and easy-to-make dish through our Amelie flatpack.”

The Amelie flam-kuche flatbread
The Amelie flam-kuche flatbread

The verdict

The flam-kuche comes in a small, compact box with all of the toppings packaged separately with the flatbreads below. The instructions are very easy to follow and the toppings are perfectly measured out.

Taste-wise, the flam-kuche is delicious - the use of crème fraiche is a nice touch and the choice of toppings complement it well. I also added pineapple to one and found that added to the flavour.

Although it says to cook each flatbread in the oven for six minutes, or more if you would like it crispier, I would definitely recommend to leave it in longer, as six minutes, for me, didn't quite seem long enough.

The Amelie flam-kuche flatpack feeds four and costs from £16.95, excluding postal delivery. Order via ameliestore.co.uk.



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